Wednesday 25 March 2015

How to make the Leather Products Trade Shows more engaging

Distribute Free Items

Getting free stuff is loved by all and this would be the factor of attraction towards your booth at the Leather Goods Trade Show. By giving free stuffs, people are motivated to come to the booth and try out the leather products. It would be great if they leave with giveaways that have the website and logo of your company. By giving these gifts, they would remember your products after the event. Try to make your gifts unique and memorable.

 Leather Products Trade Fairs

Create Unforgettable Experience

Be creating experience for the visitors, you would make the Leather Products Trade Fair Booth more engaging and result giving. Question is- How to make the exhibit more engaging for the attendees? Core to many answers to this question is that they should have a positive interaction at the booth, interaction that would stick to their memory for a long time-frame.

Some ideas for creating engaging experience with the visitors are:
  • Hand out product samples
  • Host a product demonstration
  • Feature a celebrity guest
  • Host contests
  • Unveil a new product
  • Have a photo booth to take pictures
Have a Perfect Customer Service

The third method to establish Leather Products trade show booths which would be remembered and loved by every attendees is by wowing them with highly excellent customer service. Talking about customer service, it implies that every element of the booth, starting from its staff to its appearance, surpass the expectations of event attendees. Your aim should be that when visitors walk away from your leather trade show booth, they should be impressed with the overall experience. Booth staffers are one of the way to make to impress your attendees. You should be highly selective with the employees you hire to work on the booth. People with strongest interpersonal skills should be chosen. Their skills would be helpful in winning people's confidence and at the last, selling your leather products. Attractive personality and professionalism would be added factors to the interpersonal skills of the hired employees.

Little things such as speaking clearly and smiling in the front of attendees would matter. Being the customer service as the most determining factor of the success of the trade show booth, these little things would matter a lot. It is noted that many consumers are even ready to pay for the products displayed on the booth if the customer service is superb.