Wednesday, 25 March 2015

How to make the Leather Products Trade Shows more engaging

Distribute Free Items

Getting free stuff is loved by all and this would be the factor of attraction towards your booth at the Leather Goods Trade Show. By giving free stuffs, people are motivated to come to the booth and try out the leather products. It would be great if they leave with giveaways that have the website and logo of your company. By giving these gifts, they would remember your products after the event. Try to make your gifts unique and memorable.

 Leather Products Trade Fairs

Create Unforgettable Experience

Be creating experience for the visitors, you would make the Leather Products Trade Fair Booth more engaging and result giving. Question is- How to make the exhibit more engaging for the attendees? Core to many answers to this question is that they should have a positive interaction at the booth, interaction that would stick to their memory for a long time-frame.

Some ideas for creating engaging experience with the visitors are:
  • Hand out product samples
  • Host a product demonstration
  • Feature a celebrity guest
  • Host contests
  • Unveil a new product
  • Have a photo booth to take pictures
Have a Perfect Customer Service

The third method to establish Leather Products trade show booths which would be remembered and loved by every attendees is by wowing them with highly excellent customer service. Talking about customer service, it implies that every element of the booth, starting from its staff to its appearance, surpass the expectations of event attendees. Your aim should be that when visitors walk away from your leather trade show booth, they should be impressed with the overall experience. Booth staffers are one of the way to make to impress your attendees. You should be highly selective with the employees you hire to work on the booth. People with strongest interpersonal skills should be chosen. Their skills would be helpful in winning people's confidence and at the last, selling your leather products. Attractive personality and professionalism would be added factors to the interpersonal skills of the hired employees.

Little things such as speaking clearly and smiling in the front of attendees would matter. Being the customer service as the most determining factor of the success of the trade show booth, these little things would matter a lot. It is noted that many consumers are even ready to pay for the products displayed on the booth if the customer service is superb.

Tuesday, 17 March 2015

How to Make Your Jewelry Trade Shows Booth the Crowd Puller

Same as billboards, show exhibits are required to comprehend the message in minimum 5 seconds during which the visitor walking down the aisle, pass through your exhibit. Having a few seconds in hand to draw people to your booth, here are some tips which may be useful for you to communicate the identity of the exhibited product and the company, and eventually, connect well with the prospects.

 jewellery exhibition

Properly Communicate About the Company

It is hard to believe that how many exhibitors fail to tell attendees about their company. Potential clients would be hard to get you would not be able to clearly answer their question about the working of the company and about the products. Visitors would leave your booth without even realizing what the products were about. Information about company and something catchy like company motto should be written on the booth through promotional materials, graphics, colors, signage, etc.

Descriptions About Products

After establishing your identity through the design of Jewelry Trade Fair booth, you have to properly communicate about the products and services with your audience by writing descriptions of them in the booth graphics. By this, it would help them determine their interest in what your business has to offer just by simply looking at your booth. Your booth graphic should include bullet points which clearly describe what products are you offering in very less words. Since a few seconds of time would be taken by the visitors to scope out your booth, they would discard any detailed list while passing through your booth. You have to make the list very simple and short to let the prospects understand it easily

Do something different from your competitors

It is obvious that there would be the booths of your competitors at the Gemstone trade show. You would have to remind your audience about how you are different from your competitor and what are the points that make them to do business with you, rather than your competitors. Are the products offered by you not available with the competitors? Is your customer service better than that of your counterpart? Are you offering your products at competitive prices? Make attendees aware of whatever things you are offering better than your competitors with the help of your marketing materials and booth. A demonstration or presentation would be great for communicating with the attendees. They will get a deep look at what points make your services and products different from the counterparts.

Wednesday, 4 March 2015

How to use Social Media for the success of Industrial Supplies Trade Shows?

Like everything happening in the world is fueled by conversation in the social media, Industrial Supplies Trade Shows are nowhere untouched by this. You, as a trade show manager, can take advantage of the social networking platforms to boost the visitors and potential clients to come, listen, try and evaluate your products at the trade show.

 Industrial Supplies Trade Fairs

Below are the tips, applying which, you can utilize three very different but important social media channels in promoting the trade show you are going to organize.

Facebook

On Facebook, you have to create a page for your Industrial Products Trade Shows, not a personal profile. You would respond to any questions, invitations and comments coming on your posts. By this way, you will create engagement and conversations. You can also green up your show and post digital copies of your floor map, show guides, session handouts, schedules, exhibitor collateral, and more. Some of the post ideas for you are: discounted event admissions, contests, announcements, behind-the-scenes videos and photos, list of common exhibitor, interviews with exhibitors or attendee mistakes.

Pinterest

Pinterest would come as a very useful social platform to promote Industrial Supplies Trade Fairs. You can share pins and increase and direct traffic to the main website of the handles events. To grab the attention, you have to showcase creativity with your pinboards. You can create boards around various topics with persuasive titles like “How to achieve the goal as an exhibitor?” A specific pinboard can be developed for photos from your event. You may include the same hashtag as you are using on Twitter and Facebook in the descriptions of your created pins.

LinkedIn

You may use LinkedIn Groups to create a “Your Event” Alumni Group to keep all former speakers, attendees and exhibitors in contact. Use the feature of the survey to get nearer and attain insights from sponsors, exhibitors and attendees and utilize the same data to meet the planning about your near future. You have to strike the iron while its hot by always quickly following up with connection request in linkdin whenever you meet anyone at your event.

By using these tips you can increase the number of people coming to visit your Industrial Product s Trade Show. It will eventually help in boosting your relationship with the prospects and will help in communicating about the exhibited products to a larger mass.

Thursday, 26 February 2015

Why to Attend Health & Beauty Trade Shows?

What you can ask more that a health trade show to gather information about latest trends in the domain of healthcare. As a health conscious person myself, I keep exploring opportunities where I can update my knowledge about how to lead a healthy life and what best medical care I may avail in the misfortune of a health ailment. Some of the Healthcare Industry Trade Shows happening around are Medical Fair India 2015, Food & Hospitality Oman 2015, Fi Asia- China 2015, and more. Going to these trade fairs will provide you an opportunity to take a step further towards a healthy life.

 Beauty Trade Fairs

Along the line of health trade shows, Beauty Trade Fairs are also conducted, where you would get to know about the new products and also try on the spot to see how they may help in enhancing your beauty. They also give free makeovers and samples to make connections with clients. Attention gathering exhibits with nicely displayed products would make you come close and have a look on them.

Leading companies along with emerging companies showcase their products in these trade shows to reach more people and educate them about their products and innovations. If you are into business of healthcare or cosmetics products, then you can get insight of the latest trends in the industry. You can also listen to the speakers of these shows and enhance your knowledge about what the existing companies are planning to progress in their business. Also, you can form and strengthen your relationship with the companies attending the trade show.

Talking about purchasing, you can consolidate the process of purchasing from a week long timeline to a single day. Trade Shows will serve you as a perfect platform for the sourcing and buying of products. It also makes the product comparison easy and gives a chance to meet suppliers in person.

Also, Healthcare Industry Trade Shows, offer an environment in which there is competition among the vendors for making business relationship with you. In just a single stroll, you can instantly compare several companies’ products, services and their prices. These trade shows are also the best places for you to find out about companies newly entered in the market. Oftentimes, clients attend shows with nearly no knowledge about the sellers who provide the type of products they are searching for. By attending a Healthcare Industry trade show, they would be able to find out which companies offer their needed products.

Wednesday, 7 January 2015

Set Furniture Trade Shows Display Panel With Style To Reflect Your Company’s Repute and Image

The best return on investment in Furniture Trade Shows depends on their settings and displays. Being a CEO or CFO of the company, you must know that your brand, product or service is the mirror image of your company’s repute. To build strong market repute, set a strong foothold over clients and crack new business dealings, showcasing your range of furniture in a fine way is imperative. In addition to bridging the gap between your company and clients, trade shows also enable you to check out the competition of the market.

 Furniture Exhibition

Setting up convincing and enticing International Furniture Trade Shows goes way ahead of purchasing the tabletop and display your products. Today to make your trade show campaign successful, your exclusive tradeshow should exhibit pleasant features of your products in an original and effective manner. Complete detailing of your business and products allows you to catch the attention of the visitors, leading companies as well as potential clients.  

Selecting the best and latest Furniture Trade Fairs display panel is the first step of adding life to your show presence. You should create more visually pleasant and appealing both using your company's the perfect color scheme. As you are presenting your business to the market, you should add your logo in a creatively and wisely balanced fashion.

In addition, set the range of your furniture in a right manner across the booth to make it stand out. Always make sure to choose the latest, appealing and high quality pieces of furniture to display your creations to the world. The array of furniture to be displayed should go hand in hand with your Home Furnishing Trade Shows panel. You should also pay special attention to the color scheme and match of between your furniture and exhibit. The pieces are proportional in size and dimension to the available space of booth.

A Glimpse of Upcoming International Furniture Trade Shows

Furniture Trade Shows are the best platform to boost your business and spread it to every nook and corner of the world. From construction equipment, building materials, real estate, architecture, interiors, kitchen, bath to living room furniture, you can display anything you want. Following is a list of the major Home Furnishing Trade Shows to make you display your incomparable products to the world:

  • IFFS - International Furniture Fair Singapore 2015
  • AWE - Appliance & Electronics World Expo 2015
  • Interzum Guangzhou 2015
  • Vibrant VCCI Exhibition 2014
  • Woman & Child Expo 2014
  • AITCE - Asian International Trade & Cultural Expo 2015
  • Afro Asian International Trade & Cultural Exhibition - Mombasa 2014
  • MENOPE-Middle East Natural and Organic Product Expo 2014
  • DELHIWOOD 2015
  • CIFF-China International Furniture Fair (Guangzhau) - Home Furniture
  • CBD - China (Guangzhou) International Building Decoration Fair 2015
  • DDS - Delhi Dental Show 2015

Differentiate yourself from the world by adding spark to your Furniture Trade Fairs by selecting the matchless creation, set it in enticing way and pay attention to every client. With compelling trade show display along with simple human touch, you can walk extra miles in the path of your business success.

Thursday, 1 January 2015

Winning Tips To Successfully Promote Your Energy Trade Shows Booths For Effective Business

Energy Trade Shows have become a vital way to showcase your energy brands, products and services for marketing-oriented companies. They are instrumental to attract decision-makers, make contact with new customers and create a long lasting impression on the market. As they are the best way to give your potential customers and market a prospect of your best look, you should think of stunning fair display ideals for the grand launch of your the best product line.

In this cut throat competition, you have to create effective and appealing Energy Trade Shows to maximize your event profits. From creative planning to display your business information to presenting your brand, everything should be dynamic and unique. Following are some stunning and winning tips to make your booth as well as marketing event rise above the rest.

1. Create enticing show-stopping designs with modular exhibit systems. These systems also allow you to reconfigure the designed with virtually endless possibilities.

 Energy Trade Fairs

2. In large Power Trade Shows booths and mounts, you can effectively incorporate digital displays as well as video systems to explain your business, product or brand.

3. You can incorporate different framing options including picture cube exhibit systems. With custom frame shapes and designs, you can highlight the main features of your brand in eye-catching way.

4. You can light your products or displays from large-scale to small directed light. As, you are showcasing solar energy products, you can also use cutting-edge components to decorate them such as light-emitting diode (LED) lights, environment-friendly ceramic metal halide light, etc.You can also create your event booth floor appalling using the modular floor tiles.

5. Combination of ground-breaking hybrid displays with modern event show components adds a truly unique design to your convention exhibit. With new presentation systems, you can also create a graphic display with screen built.

6. To promote solar products, you can keep your Solar Energy Trade Shows booth theme complete Eco friendly. You can make it greener and Environment friendly using bamboo, compostable carpet tiles, recycled materials, and varied other natural products.

Above all, you can also involve your booth visitors with new and interactive participation products like scratch-off cards, video games, music and many more.

With these ideas, you can take your Solar Power Trade Shows to the next level and make your business promotion experience the best.

Friday, 12 December 2014

Making the Most from Participating in Consumer Electronics Trade Shows

So you have made up your mind to participate in the Consumer Electronics Trade Shows. If once decided, then you can go through some top online B2B marketing companies that will help you to find the right trade show for you wherein you can exhibit your products or services. And if still undecided, this post will help you to get over your reluctance and participate in the business related or tech-focused Consumer Electronics Trade Fairs

 Consumer Electronics Trade Fairs

Before that let us remind you that Consumer Electronic Industry is going to grow around 2.0% in the year 2014 and the expected market size by 2015 would be US$ 214.0 billions which is up to 1.2%. However, while consumer durables includes a wide The data opens up exciting possibilities in the Consumer Electronic Industry, and to analyze and understand the ongoing trends including technology and talent, it is better to participate in consumer electronics exhibitions. If you deal in any type of consumer electronic products such as personal computer, audio equipment, television, digital cameras, or any other video, audio, or digital technologies, then here are the 10 things that you can possibly do to make the most in Consumer Electronics Trade Show:

New Theme is the New Trend: Always remember that the new theme of the trade shows is the new trend of the industry. The best is to keep yourself updated with the latest trends and plan your actions accordingly.

Knowledge & Exposure: Participating in the event means you are among the focus of thousands of visitors. Right from planning to exhibiting, you will get so much knowledge about the consumer electronic industry of India and the world that you will be ready to develop your own track of growth.

New Ideas in Creative Ways: A business entity do everything to draw the attention of the buyers and consumer electronic industry trade shows are the best platform where these creative representation of the new ideas can be effectively performed.

Learn about and from your Competitors: If you are participating in the event, this is the most usual benefit that you can reap. We suggest you to go to great length to extract maximum business information about your competitors and gain knowledge about their USP.

Understand Your Buyers: It is the best platform where you can directly interact with your consumers and get acknowledged with their preferences for particular products and services.

Platform For Strategic Alliances:
Participation in consumer electronics trade fairs can help you develop new sourcing network and make effective alliances with the top business houses of the market. With each and every new launch of products, you can understand how the industry is going to take shape.

Develop Network:
Attend all the conferences, seminars, and educational programs to develop new networking opportunities. It is through these seminars, where you can learn how to grow profoundly in the consumer electronic industry.

Launch a New Product:
Trade Fairs are the best platform to launch a new product. On a platform so large, you can easily draw the attention of the product related consumers and can analyze the preferences and predicament of the consumers.

Generate Leads: After all this, the prime concern of business house is to generate lead. And surely, on this platform, you can generate lead to indulging in direct communication with the customers by selling the USP of your products.

Free Media Exposure:
Trade Shows are one the best plank to draw free media exposure for your company and product. Make sure to connect with the PR team of the organizers to get you booth featured in the event.